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Organic Basics

About Organic Basics

Designed in Denmark and made ethically in Europe, Organic Basics is a brand centered on environmental responsibility, radical transparency and long-lasting products. They make underwear and basics designed to include ethical, sustainable options every step of the way. Here, you can learn more about how they got there.

Earth- and people-friendly

Organic Basics originated as an underwear subscription service in 2015, but they later expanded into a full-on underwear and clothing startup. They’re a certified B Corp, a 1% for the Planet member and a partner of organizations like WWF-Turkey, Rewilding Europe and Nordic Ocean Watch. One of the most notable things about Organic Basics is their impact report — a huge, comprehensive guide to their sustainability initiatives, supply chain processes, activism and even their missteps.

Basics you can feel good about

When you choose underwear from Organic Basics, the amount of thought that goes into every item is clear right away. They incorporate natural dyes made from agricultural and herbal waste byproducts, find alternatives to plastic whenever they can and use the minimum amount of elastane needed for their clothes to hold up. Their stuff is made to last, and Organic Basics is proving it by walking the walk.

Try out some underwear from Organic Basics and see for yourself just how good sustainability feels.