Fjallraven

About Fjällräven

Fjällräven, founded in Sweden in 1960, embodies the spirit of outdoor exploration through its durable, sustainably crafted gear that celebrates Scandinavian design and function. The name Fjällräven, meaning "arctic fox" in Swedish, reflects the company's aim to create resilient, high-performance products inspired by this adaptable creature, thriving in some of the planet’s harshest environments. Over the years, Fjällräven has expanded its range of outdoor clothing and accessories with a commitment to quality and longevity, making the brand a staple for hikers, campers, and urban explorers alike. At MEC, you can find a massive selection of Fjällräven gear, including backpacks, trousers, jackets, shirts, hats and more.

What makes Fjällräven special

A key element of Fjällräven’s product line is its legendary G-1000 fabric, engineered to withstand rugged terrain and unpredictable weather conditions. This fabric is densely woven, offering exceptional resistance to wind and water, while still being breathable and versatile. Designed for the demands of the wilderness, Fjällräven’s outdoor clothing features helpful elements like articulated knees in their hiking pants, allowing for freedom of movement on uneven ground. Their jackets, ranging from lightweight shell options to stormproof parkas, offer adaptable weather protection for activities from casual outings to Canadian winter commutes. Additionally, their durable hiking tights are reinforced with functional pockets sized for practical items like phones and maps. This dedication to detail makes sure that Fjallraven’s gear performs reliably while enhancing your comfort in the outdoors.

Sustainability at Fjällräven

Sustainability has been a guiding principle for Fjällräven since its inception. The company aims to minimize its environmental impact by prioritizing renewable and responsibly sourced materials, such as recycled wool, organic hemp, and Tencel®. In 2012, Fjällräven took a pioneering stance by eliminating PFCs (per- and polyfluorinated chemicals) from its water-resistant coatings, choosing more eco-friendly alternatives without compromising performance. This commitment reflects the brand’s ongoing dedication to environmental responsibility, as they continue to work towards eliminating all PFCs from their products.

By focusing on durability, sustainability, and functionality, Fjällräven has created a line of gear that stands the test of time, encouraging people to enjoy nature with reliable, environmentally conscious apparel. Their approach, rooted in Scandinavian design values and innovative fabric technology, makes Fjällräven a trusted brand for outdoor enthusiasts who value both performance and sustainability.