SRAM

About SRAM

When it comes to bike components, SRAM is a name that stands out in the cycling world. Founded in Chicago in 1987, SRAM started with a single revolutionary product: the Grip Shift lever. This one innovation changed how riders shifted gears and set the tone for everything that followed. Since then, SRAM has grown into one of the top names in cycling, known for creating reliable, high-performance components that suit every kind of rider. You can find all types of SRAM cycling products at MEC, online or in-store.

Built for every ride

SRAM makes parts for both road cyclists and mountain bikers. Whether you're tackling a big climb, flying down technical singletrack or commuting through the city, SRAM has you covered. Their wide range of components includes chains, cassettes, cranksets, derailleurs, brakes and more—all designed for smooth performance and long-term durability. Lightweight cassettes, tough-as-nails chains and powerful brakes are just a few things you can expect from their lineup.

Performance that lasts

Riding conditions can be unpredictable, but SRAM components are built to handle it all. Muddy trails? Steep descents? Long-distance road rides? No problem. SRAM’s mountain bike parts are made to take a beating, while their road groupsets are fine-tuned for speed and precision. Whatever kind of terrain you’re riding, SRAM delivers the reliability and performance you need to keep pedaling with confidence.

A bigger impact

SRAM’s mission goes beyond just making great bike parts. They also care about the cycling community and the world we ride in. Through the SRAM Cycling Fund, they support cycling infrastructure projects, helping build safer bike lanes and better access for riders around the globe. They’re also proud partners of World Bicycle Relief, which helps provide life-changing bikes to people in developing regions, giving them better access to school, work and healthcare.

Ride with confidence

Whether you’re a seasoned rider upgrading your components or just starting to build out your bike, SRAM is a brand that delivers on all fronts. Their tech-forward, rider-focused approach makes them a go-to for cyclists who want dependable gear that performs in all conditions. With SRAM, you’re not just investing in parts—you’re investing in better rides and a stronger cycling community.