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Outdoor Tips, Tricks, Inspiration and Activities | MEC Blog

We’re pumped to announce the winners of the MEC Dirt Search. Each winning organization receives $10,000 for trail improvement, and they have some big things planned.

## Winner – Western Canada
****[Revelstoke Cycling Association](http://bikerevelstoke.org/) in British Columbia with 2,748 votes.

#### What they’ll do with $10K:
Frisby Trail Stewardship Upgrades. Our high alpine Frisby Ridge XC trail is our most popular trail with both locals and tourists alike. It sees a ton of traffic, and definitely had some wear and tear last fall in the wet weather. This will really help our efforts towards the long term sustainability of this important trail.



## Winner – Eastern Canada
[Simcoe County Mountain Bike Association](http://new.scmbc.ca/WELCOME.html) in Ontario with 4,477 votes.

#### What they’ll do with $10K:
Maintain, improve and expand our existing 100km network of single track, expand our flow trail, and improve signage for better access.



Overall, the MEC Dirt Search received over 24,000 votes, which kind of blew us away. Thank you to everyone who voted, spread the word, and showed some love for their favourite spots to ride.

##### Want to know how your community can get trail building support?
If your local riding association wasn’t featured or didn’t come out on top in the Dirt Search, we’ve got good news: this contest is just one way that MEC funds projects. Check out the types of projects we support and how to apply for grants through our [Community Contributions](http://www.mec.ca/AST/ContentPrimary/Community/CommunityContributions.jsp) program.



Dirt Search: who won the grant gold | MEC Blog

Dirt Search: who won the grant gold

We did it! MEC would like to send out a massive thank you to everyone who tagged their winter photos with #live4snow this season. We surpassed our target and will be donating $10,000 to [Protect Our Winters](http://protectourwinters.org/) (POW). POW is one of the hundreds of deserving non-profits MEC supports through our commitment to [1% for the Planet](/en/explore/granting). Since 2010, we’ve invested over $500,000 in non-profits that support winter activity in Canada.

### Meet our MEC Ambassadors
MEC Ambassadors Mark Sollors and [Roz Groenewoud](/en/explore/mec-ambassadors/roz-groenewoud) are members of the [POW Riders Alliance](http://protectourwinters.org/riders-alliance). This group of athletes believes the collective power of the winter sports community is massive, and if we can all work together, the end result can be revolutionary.



Mark Sollors  MEC Live4Snow

Roz Groenewoud MEC Live4Snow

**A note from Executive Director of Protect Our Winters Chris Steinkamp:**

“Our partnership with MEC in Canada has been a great first step in our outreach to the Canadian snowsports community – some of the most environmentally passionate individuals we work with. Engaging them in this creative way with our athletes helped reinforce the idea that at the end of the day, we’re doing this because we all love winter. The funds raised will help us accelerate our impact in Canada, uniting the community and taking action on the most important climate issues facing not just Canadians, but the rest of the world. Thank you MEC and to all those who took the time to submit photographs  – visual reminders of why we started POW – and for helping us raise a great deal of money to make sure that we effectively address Canadian climate issues.”



##### [Seeking Nirvana](http://blog.mec.ca/2016/03/14/seeking-nirvana-series-skiing/) Crew


Media Not Found

Check out all the photos from [#live4snow on Instagram](https://www.instagram.com/explore/tags/live4snow/).



These pics helped raise $10K for POW | MEC Blog

These pics helped raise $10K for POW

From standout member moments and adventurous canines to being named the top brand in the nation, 2015 was full of surprises. Here we recall some favourite moments from the past year.

##### 1. Give and get**
**
Thanks to our members, we’ve been able to donate [$1.6 million](/en/explore/granting) to grants, outdoor expeditions and programs like Toronto’s [Kids In the Woods Initiative-KIWI](http://www.kidsinthewoodsinitiative.org/kidsinthewoodsinitiative.org/Welcome.html), which connects children to nature while exploring Rouge Park.



##### 2. Outdoor Nation out east**
**
Our 1% for the Planet program, [Outdoor Nation](https://outdoornation.mec.ca/), put on two events in Toronto and Montreal, hosting over 300 twenty-somethings who pitched ideas to inspire young people to get outside (alongside campfires and live music). Follow Outdoor Nation on [Facebook](https://www.facebook.com/mecnation/?fref=ts) to find out about upcoming events.



##### 3. Voted top brand in Canada
In October we were recognized as one of the top brands in Canada by *[Canadian Business](http://www.canadianbusiness.com/lists-and-rankings/best-brands/canadas-best-brands-2016-the-top-25/image/26/)*magazine. It was an honour to be featured alongside many iconic brands.



##### 4. Random acts of kindness
A Vancouver MEC member helped a cyclist get back on the road with a [new helmet and lock](http://www.metronews.ca/news/vancouver/2015/09/22/taiwanese-cyclist-says-thank-you-to-kind-stranger.html) after his bike was stolen during his mission to bike across the world. Thank you Mike!



##### 5. Our staff inspired us
MEC staffer Rick Wright (61) was featured in *[Running Magazine](http://runningmagazine.ca/stories-from-the-run-commute-i-run-to-my-job-at-mountain-equipment-co-op/)* for running the 19K route to and from his job at our Toronto store. Talk about determination!



##### 6. Three new store openings
We’re expanding across Canada with a new flagship in Vancouver, a store in North York, and one in Kelowna too (pictured below). We can’t wait to meet our customers and host some fun events in these new cities. Stay tuned!



##### **7. Staff celebrated a spooky and silly Halloween**
Our staff really got into the Halloween spirit. The photos speak for themselves



##### 8. “Adventure Dog” became part of our vocabulary
Dogs and adventures go together like peanut butter and jelly, but it was only until recently the term “Adventure Dog” became part of our daily vocabulary. Meet some of our favourite adventure dogs we met in 2015: [Gibson](https://www.instagram.com/p/9HGfYZNKVj/?taken-by=la_maude), [Rocco](https://www.instagram.com/roccothewolf/), [Ellie](https://www.instagram.com/lifeaccordingtoellie/) and [Loki](https://www.instagram.com/loki_the_wolfdog/) (pictured).



Here’s to topping it all in 2016! Follow along with us on [Instagram](https://www.instagram.com/mec/) and [Facebook](https://www.facebook.com/mec).



The best of MEC in 2015 | MEC Blog

The best of MEC in 2015

From highlighting your all-weather outdoor addictions on social media to teaming up with some inspired minds for events and partnerships, these are the top 10 moments of 2015.

### 10. 20,000 strong
There were over [20,000 photos shared](https://www.instagram.com/explore/tags/mecnation/) to #MECNation on [Instagram](https://www.instagram.com/mec_nation/?hl=en)! From best buds chilling out in the wild (canines or humankind) to campouts, hangouts and just getting out, that’s 20,000 adventures, 20,000 new friends and 20,000 sources of inspiration for your 2016 goals.



### 9. Chasing sunset
We teamed up with the early birds behind [Chasing Sunrise](http://chasingsunri.se/) to get amped at sunset. The hike up to the Sea to Sky Gondola summit had all the makings of a typical Vancouver day – pouring rain and no view – but damned if we didn’t have the best time ever with 130 of our new BFFs.



### 8. Won’t back down
Speaking of rain, our urban camp out at [Evergreen Brickworks](http://www.evergreen.ca/get-involved/evergreen-brick-works/) in Toronto was soaking wet, but you wouldn’t know it from the singing, dancing, and partying. It may be Drake’s hometown, but cue Tom Petty: the 6ix won’t back down.



### 7. Moonlit magic
There’s nothing like partying on the boardwalk in downtown Montreal. Man, can that city have a good time. There was a definite dreamlike quality to sleeping under apple blossoms and a cool factor to stand up paddle boarding downtown, but dancing to music under the moonlight takes the cake.



### 6. Outdoor heroines
We have to celebrate some badass chicks who get outside. [Rad Girls Collective](https://www.instagram.com/radgirlscollective/?hl=en) and [Girls Gone Wilderness](https://www.instagram.com/girlsgonewilderness/) were some of the first groups we funded, and they keep working to get women outside on their own terms.



### 5. Surf and turf
Who needs ocean? We woke up our surf side by cleaning up Toronto’s beaches and getting out on the Great Lakes. Our new pals [Surf the Greats](http://surfthegreats.org/) make Hogtown cooler than Lake Ontario on a January day (which, incidentally, they’ve surfed in. Brrrrrrr!)



### 4. #Squadgoals
Building the best crew ever (that’s you!) With a digital community of over 16,000 (on [Facebook](https://www.facebook.com/mecnation/), [Twitter](https://twitter.com/MEC_Nation) & [Instagram](https://www.instagram.com/mec_nation/?hl=en)) and 700 peeps at our events, we have an amazing foundation to do great things with a nationwide pack. Did we mention we’re just getting started?



### 3. Cash money
This year we gave out $30,000 to fund some crazy, awesome, hyped-up ideas that aim to get more 20-somethings outside. [Hi5 Run](https://www.facebook.com/Hi5Run) and [Discover Your Wild](http://thepeakbaggers.com/discoveryourwild/) are just the beginning.



### 2. Bus(t) a move
We hear it all the time – lacking in wheels is a barrier to getting out there. This year, thanks to our friends at [Parkbus](https://www.parkbus.ca/), an overnight camping trip was a cinch for a band of Torontonians.



### 1. Forget resolutions
Planning to make 2016 your most outdoorsy year yet? Forget resolutions – science shows most of them falter by mid-February anyways (only about 64% of people are still hanging on after only a month into the New Year). Your only goal for this year should be to get outside and let us help. We have some big plans for the future, and free gear, clinics, and events are [just the beginning](http://outdoornation.mec.ca/).



Top 10 moments of 2015: Outdoor Nation edition | MEC Blog

Top 10 moments of 2015: Outdoor Nation edition

Ah, the Great White North. Not just a hilarious 80s SCTV skit featuring everyone’s favourite hosers (Bob and Doug McKenzie), but also a land of endless snow. Our vast Canadian landscape is home to over 40 resorts, all dedicated to fulfilling the downhill desires of generations of ski bums. With many hills now open for the winter season, what better time to reminisce about the roots of our riding addictions? We’ve rounded up a sweet collection of vintage photos from some local resorts. Take off, eh!

##### Blue Mountain Resort, Ontario


## More ski articles
- [The evolution of ski style](/en/article/the-evolution-of-ski-style)
- [MEC favourites: the ubiquitous Uplink](/en/article/mec-favourites-the-ubiquitous-uplink-jacket)
- [Why wool is great for your active wardrobe](/en/explore/wool-garments-for-the-outdoors)



23 vintage Canadian ski photos | MEC Blog

23 vintage Canadian ski photos

MEC works with a group of athletes who inspire people, strive to innovate, and set benchmarks within their field. As a member of the [Ambassador program](https://meccms.imgix.net/wp-json/ambassadors/jim-willett), Jim embodies these values and in 2014, completed an incredible achievement by setting the record for running the entire length of the Bruce Trail. While doing it, he raised nearly $2500 for [Canadian Parks and Wilderness Society](http://www.cpaws.org/) (CPAWS).

It took him 10 days, 13 hours and 57 minutes to run all 855 km of the trail, shattering the previous record by nearly 2 full days.

Here are some excerpts from the captain’s log he kept and posted along the way:

### Captain’s log, Bruce Trail run, 3.5 days in
I’m stopping to take a little break so I thought I’d share a few thoughts and points about the first three and a half days on the trail.

- The terrain on the first day was so challenging that I was actually cursing the earth for forging such awe inspiring geological landscapes. The earth and I have since come to peace.
- Yesterday, along a muddy section of trail, I was literally running in the fresh footprints of a bear.
- No matter how tired I feel, I’m still pretty fast with the right motivation.
- Three small vertical lines on the Bruce Trail maps basically mean: hey dumbass, that’s a sheer cliff, please don’t plummet to your death.
- When tripping over rocks and roots and such, try and find a soft part of the world to land on.
- I found an enchanted forest, and I think there may have been trolls and Pixies and things in there.
- I’ve been singing to myself a lot… I’ve realized I don’t actually know the full lyrics to many songs, so I’ve been making up my own.
- I think I can I think I can I think I can.



### Captain’s log, Bruce Trail Run day 10.5 (mission complete)
- That was *!@#%$* hard.
- I strained my Achilles tendon with 75km to go, and I averaged about 14 swear words a minute afterwards trying to run on it… you do the math.
- With a piercing war cry, and a mighty punch at the air, I was only a few short kilometres from the finish… *insert screeching tire sound here*… but then my light went out, I got lost in the woods, had to scrabble down a cliff and my crew had to pick me up.
- Reset.
- New light, back on track; with a war whisper, a half-hearted swipe at the air, I shuffled off to the finish.
- Thank you to every single one of you who supported me in any way!
- This was never about just breaking the record; this was about doing something that scared me.



Congratulations on your achievements, Jim! The amount of training and hard work you put in to complete your goal is incredibly inspiring. By making it a DIY MEC Big Wild Challenge, you have enriched MEC’s long-standing partnership with CPAWS, where both organizations constantly look for ways to conserve the wild places where we adventure.

Learn more about Jim’s successful Big Wild Challenge and new Bruce Trail record:

- Canadian Running Magazine Article: [Cancer Survivor Jim Willet Breaks Bruce Trail Record](http://runningmagazine.ca/cancer-jim-willett-survivor-breaks-bruce-trail-record/)

Follow Jim on social media:

- Instagram: [@TheOptimismRevolution](https://www.instagram.com/optimismninja/)
- Twitter: [@OptimismNinja](https://twitter.com/OptimismNinja)
- Facebook: [The Optimism Revolution](https://www.facebook.com/pages/The-Optimism-Revolution/155904444501553)
- Blog: [Run Jimmi Run ](http://runjimmirun.blogspot.ca/)



Jim Willett's record run of the Bruce Trail | MEC Blog

Jim Willett's record run of the Bruce Trail

Jim is a runner, an optimism ninja, a cancer warrior, and an adventurist. Essentially, he is a man who understands the nature of a challenge.

His 2014 challenge – a Big Wild Challenge – was running the Bruce Trail end to end, all 885 kilometres of it, in a single push, setting a speed record on the way and raising $4 per kilometre to support wilderness conservation.

We asked him to help break it down so we could wrap our minds around the scale of this project.

##### As an ultra-distance racer, have you done anything comparable to this run?
I have done week-long races, but nothing quite as large as this. To run this kind of distance for this many days in a row … well, there aren’t many people around who have. That makes me feel both excited and a little freaked out.



##### Does the Bruce Trail have any particular challenges or hazards?
The trail runs along the Niagara Escarpment so there’ll be a lot of short steep climbs and descents, which are not only tough on the legs, but can be worse on the feet – in terms of blisters. And it’s fairly technical and rocky in spots, particularly towards the north end. Even just hiking some of these sections can be tough, so running them could be insane.

There’s also something to be said for the motivation you can get from being in a race. In ultras, the field of competitors is usually pretty small so you do spend a lot of time on your own. And I’m used to doing the majority of my training alone as well. So the solo aspect doesn’t faze me. But, I’ll miss having competitors on the trail.

##### Do you have a specific training plan in place for this run?
I’ve never been one to follow a structured training routine. Probably not the best approach for an ultra runner, but it’s what works for me. And there is progression in my training, but it’s more of a guideline than a plan. I’ve really just learned to listen to my body and base my training on that.



##### Can you share some optimism ninja wisdom with us?
I’ve come to the realization that this journey isn’t about becoming anything … I think it’s more about “un-becoming” the things I’m not. Stripping away the preconceived notions and labels of the person I thought I was so I can become the person I was meant to be.

What I’ve learned about being positive is that the more you do it the better you get at it. Just like most things in life. That doesn’t mean it’s always easy, but it’s necessary if you want to complete any kind of goal.



##### Why is wilderness conservation important to you?
I could go on all day about this one. I could talk about our responsibilities, both as a society and individuals. Or, about how grateful we should be to live in a place like Canada, with so much to offer us. But aside from that it’s freaking amazing. When I went through the cancer stuff; surgeries and chemotherapy, it was the doctors and nurses who helped to heal my body, but it was running and nature that helped to heal my soul. That’s the kind of power it has on us.

##### Does anything kick your ass?
I have no doubt the Bruce Trail will kick my ass … over and over again. As have most of the races I’ve done. As did the surgeries and chemo. But without the adversity and struggles we wouldn’t get the opportunity to grow. Or, be given the choice to get back up when life knocks us down. And we wouldn’t know how strong we really were or what we’re capable of achieving. Personally, I know I can take an ass kicking, pick myself up, and keep moving forward.

*A Big Wild Challenge is about pushing your own limits and doing something that matters to you. They all happen outside and they support wilderness conservation in Canada.*



An ultra Big Wild Challenge: running 100k a day | MEC Blog

An ultra Big Wild Challenge

When Arc’teryx challenged MEC to a trail building competition, we jumped at the chance to get dirty… plus we couldn’t resist a little friendly competition. Last November, dozens of MEC staff and supporters met up with the [NSMBA](http://nsmba.ca/) to dig, grub and mine for gold on the North Shore.

Mobilizing a group of 87 people at 9:30am is never easy. At the trailhead, getting people organized was a bit like herding cats – if the cats you were herding had fire rakes and were hunting down coffee. Undaunted, MEC [Trail Adoption Plan](http://nsmba.ca/trail-adoption-plan-0) coordinator Sebastian (in orange, below) got us moving and caffeinated, then asked us to grab a tool from the jumbled pile and head up the trail.



Walking through the woods, we form a long snake of red and blue GORE-TEX, orange and green coveralls, plaid flannel and fleece with a heavy concentration of moustaches (it’s Movember, after all). Along with the 10am mist, bits of conversations float through the trees: plans to ride Expresso, Tuesday night trail runs, hiking up Fromme in search of a view. Further up and behind, words are muffled by the sounds of boots scuffing rocks and the cloak of hemlock, cedar and salal.



From an up-slope vantage point at our build site, Mark Wood, the Program Manager for the NSMBA, starts the day talking safety. He takes us through the types of tools and how to use them so that we – and the tools we’re holding – stay in one piece. It’s a message he’s probably delivered dozens of times before, and that some in our group have likely heard dozens of times before. Nevertheless, everyone pipes down and listens. By the end of the safety talk, even first-time trail builders know their fire rakes from pulaskis and their McLeods from mattocks.



“Alright, let’s get eight people with fire rakes, eight people with McLeods, a couple with shovels and pulaskis, and follow Terry,” Mark begins divvying our crew into more manageable groups of about 20, each one headed up by a build leader and designated their own section. It takes a few minutes to sort ourselves out, and the tool you’re holding pretty much dictates your role for next hour or so.



MEC Trail Building Challenge With Arc'teryx



Small pink squares flag our route, marking the switchbacks of what will become the Skid Road re-route. When the re-route is done, it’ll be a multi-purpose trail and a sustainable solution to the old Skid Road, an eroded trail leftover from forestry days. Back then, things like water diversion and long-term use weren’t part of trail building – not the case on the Shore anymore. Now trails are made to last, while keeping the forest experience and treading as lightly as possible. Attention to environmental care and sustainable trail building practices are key to the NSMBA.



Crew with fire rakes start clearing a 2.5ft. corridor of logs, salal and branches, sticking to Mark’s “keep it tight, keep it right” philosophy. Following behind are people with McLeods, pulling back more duff to expose what we’re hunting for: North Shore gold. This golden-coloured mineral soil sheds water and packs down hard, so it’s prime trail material. In some spots, we uncover platinum-coloured soil, evidence of ashy deposits from a forest fire. In other spots, the duff doesn’t reveal anything but more duff. We grub and scrounge for rocks to fill these spaces so that the trail can support hikers, bikers, dog walkers and trail runners without dissolving into mud.



Soon, groups start splitting into other duties. Some are scooping shovelfuls of gold from a nearby “gold mine” into five-gallon buckets. Others are ferrying buckets from the mine to the trail, a short distance that seems longer when your bucket is full to the brim. Like real gold, this stuff is heavy. When break-time bananas appear, the shovels go down. (If you ever want to boost your ego, volunteer to be a snack runner on trail day.)



A small stereo gets plunked down at one of the switchbacks, and “Keep me searching for a heart of gold…” starts playing. Seriously? It’s like Neil Young has our backs as we shovel, carry, pour and shape gold soil. Soon the trail transforms in front of us, becoming a thin rich-coloured ribbon.

Shaping the trail is one of the last phases, and a favourite step for some experienced builders and accomplished rider. Stephen Matthews says this is what he likes best on trail days, as he gets to visualize what the trail’s going to look like and what it’s going to feel like to ride.



After a final 15-minute flurry of bucket assembly lines, we’re done for the day. But before grabbing tools and heading down to the post-build barbeque, a few of us walk the whole new, fern-lined section. It’s kind of astonishing to see what other people have been working on and just how much got done in a few hours. That’s one of the cool parts of trail building – you’re so focussed on your own section that you’re oblivious to what’s happening up or down from you until the day’s done.



Keeping everyone fed is a big part of many trail days, and the people that weren’t digging were supporting the builders by dishing out snacks, firing up the barbeque, and having lunch ready to go as soon as we arrive back at the trailhead. The crew demolishes potato salad and sausages, oranges and brownies. Even though everyone’s coated in dirt and we’re huddled under tents in heavy rain, there’s a good vibe. “I’ve never been to a trail day where there’s a negative atmosphere,” Stephen Matthews says before he leaves. “Everyone’s just here to help.”



And as for the trail building competition? The NSMBA judges walked the two new sections to look at factors like drainage, naturalization, quality, length, and the overall finished product… and we’re proud to announce that MEC won top trail building honours in this competition.

In the end, though, it was really a win-win event for the trail system on the North Shore. We hope you have as much fun riding, hiking, and running it as we did building it.**
**



MEC Blog